French Ambassador Graces Largest Yeast Manufacturer – Lesaffre’s Opening In Singapore
by Darinee Durai
@ 19 May 2017
His Excellency Marc Abensour says, “It’s a real pleasure for me to be here at Lesaffre Singapore’s grand opening. It’s a company with a long and rich history since 1853. It’s not only a family business but also based on tradition. It started in the northern part of France and I’m told it is still in the same region. That tells us something about Lesaffre’s tradition. It’s a good example on how it should work on 2 legs – 1 is tradition and the other leg as the base of innovation.”
“Being at the heart of a region with an important role in the food, biotechnology, human and animal care sectors, fully justify the company’s investments in Singapore. As a family-owned group, headquartered in France and operating in Asia Pacific for more than 40 years, Lesaffre is very committed to its new set up in Singapore to better serve its customers in the region” said Mr Antoine Baule, CEO of Lesaffre.
The new Singapore regional hub houses at the same location as several of its teams in baking, food taste, human health and nutrition, animal care and biotechnology, and will consolidate Lesaffre's various business streams at the forefront of advanced yeast applications and improve collaborative engineering of tailored business solutions in the region. During the opening event, guests were introduced to Lesaffre's full range of capabilities.
The 1,000 sqm space also houses a Lesaffre Baking Center™ – one of the largest in the world – and a Culinary Center, serving as collaborative spaces for innovation as Asian consumers' palates and nutritional demands rapidly evolve. The two brand new application centers are dedicated to baking and culinary applications and enable the group to better adapt and respond to the cultural habits and trends across Asia Pacific.
Visit their website: www.lesaffre.com/